| Job Description : |
SUMMARY:
It is the responsibility of the Advertising Manager and Senior Designer to manage all facets of Golden Nugget Las Vegas and Golden Nugget Laughlin creative direction, advertising, collateral, media buying, and assist with public relations and social media. Works with all internal and external marketing teams in the creation, development, trafficking and production of consumer and employee communication and business development campaigns.
ESSENTIAL DUTIES AND RESPONSIBILITIES:
Interface with and provide support for each department of the Golden Nugget Las Vegas and Golden Nugget Laughlin that requires advertising, communication and marketing materials.
Conceive and execute creative direction for employee and public-facing efforts.
Ensure Brand Standards are upheld across all platforms
Facilitate all advertising/marketing projects to include property signage, direct mail campaigns, consumer advertising, B to B advertising, social media, and digital initiatives from conception of design to completion on a timely basis, within budget parameters.
Plan and implement all media buys to fit within marketing objectives and budget parameters.
Negotiate best media rates and added value when possible.
Oversee, evaluate, train and prioritize workload of Graphic Designer
Streamline creative delivery of digital assets for timely deployment of eblasts and online banner campaigns.
Maintain detailed logs for all production and advertising related expenses.
Manage deadlines and trafficking of all creative jobs
P & L responsibility, including annual strategic planning, monthly forecasts, and accruals
Attend property special events and assist as needed.
Work with vendors for bid pricing, specification and fulfillment.
Assist with social media activities including the development and execution of campaigns across various social media channels intended to drive organic and paid reach.
SUPERVISORY RESPONSIBILITIES:
Oversee Graphic Designer.
Support Golden Nugget Laughlin’s coordinators with timely information
QUALIFICATIONS:
To perform this job successfully, an individual must be able to perform the duties and responsibilities satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required.
Minimum of 8 years of Graphic Design experience. Casino environment is a must
Ability to manage employees with training and coaching skills, as well as evidence of developing exceptionally motivated teams.
Likeable demeanor and ability to compel others to take actions.
Creative vision with the ability to juggle multiple priorities and deadlines.
Excellent analytical, problem solving, administrative, multi-tasking, organization and prioritization skills.
Excellent interpersonal and communication skills (verbal and written), fluent English.
Self-motivated with the ability to work efficiently, independently and cohesively, consistently producing quality results.
Computer literate in Microsoft Windows applications required.
Knowledge of current and evolving design and digital techniques. Video experience a plus
EDUCATION and/or EXPERIENCE:
Bachelor’s degree or 5 years industry experience.
Minimum age requirement is 21
City
Las Vegas
State
NV
Auto req ID
120264BR |
